Univision scores top match in ratings with Liga MX
DetailsMichelle Clancy | 26 January 2015
Univision Deportes' telecast of the Liga MX Chivas vs. UNAM match was the most viewed football match of the week across all networks regardless of language.
This is the second consecutive week that Univision Deportes has delivered the most viewed soccer match across all networks. The network aired six Liga MX matches last week, but the UniMás broadcast of Chivas vs. UNAM delivered 1.2 million total viewers and 725,000 adults aged 18-49, besting the top English Premier League match on NBC Sports Network, among others.
In addition, the Chivas vs. UNAM match out-delivered five live NBA games on ESPN and NBA TV last week, and all three NHL games on NBCSN among adults 18-49.
UDN also ranked as the No 1 Spanish-language sports network in total day, out-delivering Fox Deportes and ESPN Deportes by 73% and 29% respectively among total viewers, and by 65% and 27% respectively among adults 18-49.
Liga MX is averaging 284,000 total viewers and 162,000 adults 18-49 per game on UDN this season, increases of 42% and 35% respectively over last year.
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